The Best Minds On Growing Your Marketing Company
by Robert Levin
“It is the best of times, it is the worst of times” is the feeling that many marketing company principals have today. It is the best of times because our clients desperately need marketing help today to deal with changing buyer behavior and new technologies. It is the worst of times because it is hard to keep up with changing buyer behavior and new technologies and finicky clients. Said another way, the same trends that are creating opportunities are creating challenges.
What is a marketing company to do to grow? In this post we pull actionable strategies and ideas from some of the best minds in the business on what it takes to grow a marketing company today. One thing for sure is that the change needed to get where you want to be tomorrow has less to do with Google or Facebook (or any other technology) and more to do with how you position your company externally and internally (including how you see yourself).
Here are 4 articles on growing your marketing company. As you read them, consider the following:
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