Marketing Agencies

The Challenge: 

BC Design Haus, a creative agency specializing in package design, brand identity, digital and social media marketing, faced challenges in managing their growing staffing needs. Headquartered in Pasadena, CA, with a client base throughout the US and globally, they struggled to hire in-state due to high salary requirements that exceeded their budget, but they desperately needed a solution to handle their administrative and operational tasks effectively. Initially skeptical about employing Certified Professionals™ for administrative roles, the company was forced to adapt to remote working during the pandemic, which made the transition smoother. 

The Solution: 

WorkBetterNow (WBN) provided BC Design Haus with the solution: building an affordable team of Certified Professionals™ from Latin America. Initially starting with an executive assistant, the company quickly saw the benefits of this arrangement. Katya, their initial WBN Certified Professional™, helped with managing administrative and operational tasks, allowing Bernadette to focus on high-value activities like client relations and business development. 

As Katya thrived in her role, Bernadette saw her eagerness to grow and decided to invest in her development. She sent Katya to UCLA for HR and operations training. After completing the program, Katya was promoted to HR and Operations Specialist, taking on more complex and impactful responsibilities. This progression highlights the importance of upskilling and retaining talent, as it allows companies to maximize the potential of their team members and achieve greater success. 

With Katya's increased responsibility and promotion, Bernadette brought on a second CP to take over the executive assistant role. This kind of progression is a typical success story for our clients and their CPs. By investing in their growth, businesses not only fill immediate needs but also build a stronger, more capable team for the future. 

The success of the initial hires led to exploring more opportunities. Regular conversations with WorkBetterNow helped identify additional roles that could be filled by Certified Professionals™. As a result, the company expanded their team to include: 

1. Katya, initially hired as an admin assistant, was promoted to HR and Operations Specialist.
2. Bruno, hired as a Lead Gen Coordinator.
3. Angelica, who transitioned from an administrative assistant to a Project Coordinator.
4. Cynthia, hired as an Administrative Writing Assistant. 

WorkBetterNow’s comprehensive vetting process ensured high-quality talent with strong English proficiency, cultural alignment, and a proactive attitude. The onboarding process was easy, and continuous support was provided to ensure the remote team could quickly integrate and excel in their roles. 

"Our recruitment process initially included utilizing WBN as an extension to our team. Presently, all the new hires for the Customer Care Team are made through WBN exclusively. This shift not only saves me time but also enables us to recruit more swiftly," Bernadette explains. 

The Results: 

The collaboration with WorkBetterNow resulted in: 

The journey from hiring your first CP to upskilling and adding more CPs is something we see often with our clients. Bernadette’s experience really shows how our CPs can grow within a company, take on bigger roles, and make a significant impact on long-term growth. Her story is a perfect example of how WorkBetterNow does more than just fill positions -- we help businesses thrive and succeed in the long run. 

Ready to experience similar results for your business? Schedule a free consultation with WorkBetterNow today and discover how our top-tier Certified Professionals™ can help you streamline operations, boost productivity, and achieve your business goals.